Remembering Pink Street (June 1998)
Sympathy for Ledbury
Whilst having every sympathy for the owners of the Prince of Wales Pub in Ledbury, which was painted pink overnight by vandals, let’s remember with joy the spectacle in 1998 of Ash Street in Salford turning pink in honour of Barbie. We were there! (whoever had the idea).
Frank the Banker
Well done to “Frank the Banker” for making it into the news today (see The Sun’s website). He claims to be a retired banker and was recently filmed giving £10 and £5 notes to bemused shoppers in Liverpool. No sign of product placement so it’s conceivable that he’s genuinely trying to give bankers a good name. Giving money away is still a pretty good premise for any PR stunt. Our experience of doing the same last year (moneysupermarket.com) not only produced great coverage, but was surprisingly cost effective – our performers only managed to give away half their money.
Discovery Shed Channel
50 x MOF businessmen went fishing in Victoria Park at 8am this morning to launch the Discovery Shed Channel, urging men to take more time out. The man in red is Bob Nudd, 4-times World Champion Angler! (client: Unity).
118 118 is back!
Our runners were back with some Ghostbusters action this morning; running, singing and dancing their way around the London Underground, with Ray Parker Jnr. The public’s love of this brand’s moustachioed characters is a constant source of joy
(client: Resonate).
Total Eco 10 – Grass Car
Going Green with Jodie Kidd & Total Eco 10
A team of MOF F1 Girls took model Jodie Kidd around London with a Peugeot covered entirely in grass, promoting TOTAL’s ECO 10 campaign to reduce fuel consumption. Photocall was blessed with sunshine and Ms Kidd a total star (client: Text 100)